ADM Endeavors, Inc. (OTCQB: ADMQ), a vertically integrated provider of custom apparel and fulfillment services, announced that YouTube creator Preston Arsement, known as PrestonPlayz, has chosen the company to produce and fulfill his official merchandise line, Fire Merch, at its new 100,000-square-foot headquarters in Fort Worth, Texas. The agreement marks the first marquee brand win for ADMQ since completing its $13 million facility in April 2026.
Under the deal, a member of Preston's team will be embedded on-site at ADMQ's facility, working directly with production and shipping operations. This model, which Preston is pioneering among top YouTube creators, aims to provide fans with real-time customer service, immediate quality oversight, and faster order resolution. The companies believe this hands-on approach will set a new standard for customer experience in the YouTube merchandise industry.
Preston's YouTube network includes channels such as Preston (32 million subscribers), PrestonPlayz (17 million), TBNRfrags (8 million), PrestonGamez (5 million), and PrestonReacts (4 million), totaling approximately 65 million subscribers. His official merchandise is available at firemerch.com.
“We built this facility to win exactly this kind of business,” said Marc Johnson, CEO of ADM Endeavors. “Preston's organization could have placed this business anywhere in the country. They chose Fort Worth because we can produce, quality-check, and ship his merchandise under one roof - with his own team member standing on our floor. The new building is already doing what we said it would do: opening doors that were closed to us a year ago.”
The agreement represents ADMQ's entry into creator commerce, one of the fastest-growing categories in branded merchandise, and advances its strategy of building long-term client relationships that generate recurring production and fulfillment volume. Management believes the embedded-team model can be replicated for other creators and e-commerce brands seeking U.S.-based production with direct oversight.
“Creator commerce demands everything our model does best - speed, quality, and flexibility at scale,” Johnson added. “An order from a fan can now be produced, inspected, and shipped with Preston's team watching it happen in real time. We intend to make ADMQ the home for creators who take their fans seriously.”
Under the agreement, ADMQ expects to provide screen printing, embroidery, digital production, warehousing, and direct-to-fan fulfillment for Fire Merch orders. Financial terms were not disclosed. ADM Endeavors, through its subsidiary Just Right Products and its FW Promo division, serves corporate, government, education, and organizational customers across the United States from its Fort Worth headquarters. More information is available at admendeavors.com.
