Shaina Goedtke, a Realtor with White Spruce Real Estate at Keller Williams Realty Sioux Falls, has been named a 2026 Recognized Agent by the Lighthouse Marketing Institute. The recognition highlights her performance, client dedication, creative marketing, and community involvement in Sioux Falls.
The Lighthouse Marketing Institute evaluates agents across four standards: Community Focus, Exceptional Client Care, Creative Marketing, and High Performance. Agents are assessed annually, and recognition is merit-based with no paid placement available. This means Goedtke's inclusion reflects genuine achievement rather than purchased status, adding credibility to her professional profile.
Goedtke's marketing efforts have generated over 5.28 million impressions in the last 12 months, with her videos averaging approximately 102,000 views. Her profile also cites 189 homes sold and more than $24.4 million in total volume. These metrics demonstrate that her creative approach translates into tangible business results, a key implication for agents seeking to stand out in a competitive market.
A former teacher, Goedtke brings an educational approach to client interactions, helping buyers and sellers better understand the real estate process. She uses creative storytelling to make properties stand out. This blend of education and creativity is increasingly important as consumers seek agents who can guide them through complex transactions while effectively marketing their homes.
Beyond her client work, Goedtke organizes quarterly business-to-business meetings where local business owners connect and learn marketing strategies. She and her family have volunteered with The Banquet, a Sioux Falls organization providing meals and resources to those in need. Such community engagement is a core criterion for the Lighthouse Marketing Institute recognition, signaling that successful agents are expected to contribute to their communities beyond transactions.
The 2026 Lighthouse Marketing Institute Recognition honors a select group of real estate professionals who demonstrate excellence not only in sales performance but also in client care and community service. Recognized agents exhibit exceptional client care, invest in their communities, embrace creative marketing, and consistently perform at a high level. This recognition serves as a benchmark for what it means to be a top-performing agent in today's market.
For those interested in viewing Shaina Goedtke's complete 2026 profile, it is available in the Lighthouse Marketing Institute's online directory. The recognition not only elevates Goedtke's standing but also highlights the evolving standards of success in real estate, where community focus and innovative marketing are as important as sales numbers.


