EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a connected broadcast workflow platform that integrates media management, newsroom production, and automated playout into a single streamlined environment. The announcement was made today, with the platform set to be showcased at the SET show in São Paulo from August 18-20 and at IBC2026 in Amsterdam from September 11-14.
Nuvex is designed for broadcasters, news organizations, and media teams that need to move faster from story planning and content ingest to editing, graphics, scheduling, playout, and archive. By combining EMAM's media asset management expertise, PlayBox Neo's channel branding and playout technology, and SNEWS's newsroom production capabilities, Nuvex provides a seamless path from the newsroom to air. This integration addresses the growing need for efficient, collaborative workflows in modern media environments.
David Miller, President of EMAM, highlighted the importance of simplifying broadcast workflows: "Nuvex represents the next step in making broadcast workflows simpler, faster and more collaborative. Media organizations need tools that support cloud, on-premises and hybrid operations while making it easy for reporters, editors, producers and operations teams to work from the same trusted content library."
PlayBox Neo contributes its proven broadcast playout, channel branding, and live production technology to the Nuvex ecosystem. Pavlin Rahnev, Founder and CEO of PlayBox Neo, noted, "The integration of newsroom workflows with playout and media management gives broadcasters a practical way to reduce complexity while improving speed to air. Nuvex is designed to support that mission with efficient, scalable tools for today's broadcast teams."
SNEWS brings its newsroom production and rundown management experience, supporting editorial teams as they monitor, organize, verify, and prepare stories for production and playout. Rodrigo Brasiel, CEO of SNEWS, emphasized the need for agile systems: "Newsrooms need agile systems that keep technology in the background and productivity at the center. With Nuvex, editorial, production and technical teams can work in a more unified environment from planning through delivery."
Key capabilities of Nuvex include unified access to media assets for newsroom, editing, programming, and operations teams; integrated ingest, archive, and media processing workflows for cloud, on-premises, and hybrid environments; connected newsroom planning, rundown preparation, and production workflows; broadcast playout and channel branding support for scheduled and live operations; and scalable collaboration across distributed teams and facilities.
Nuvex is available starting August 10 at nuvex.tv. The website highlights the basic Runway bundle, the more advanced Ascent bundle, and the customized Altitude package, which can be obtained directly or through partners. This launch marks a significant step forward in unifying broadcast operations, potentially reducing complexity and improving speed to air for media organizations worldwide.
