Dr. Lee Newcomer, author of "UNMASKED: What I Learned About Love, Failure and Reform From Both Sides of the Hospital Bed," has signed with Creative Management Partners (CMP) agent Alan Morell to represent his book for submission to publishers. CMP will also work with Dr. Newcomer and his senior advisor Jennifer S. Wilkov of Your Book Is Your Hook on satellite media book tours, speaking engagements, and media and editorial interviews.
Dr. Newcomer is a nationally recognized healthcare policy expert, physician, and the former chief medical officer of UnitedHealthcare. His career spans clinical medicine, healthcare delivery, insurance, and innovative payment models, offering a rare vantage point on the policies shaping the cost, quality, and future of American healthcare. As a medical oncologist with direct patient care experience, he has led a large hospital and physician group and served on boards for precision medicine companies in genomics and pharmaceuticals.
In "UNMASKED," Dr. Newcomer examines the miracles and shortcomings of medicine through the eyes of a doctor who has also been a patient. He stated, "I feel strongly about my authorship of 'UNMASKED' because it offers readers insights into the miracles and accomplishments of medicine and its shortcomings as well." The book aims to spark conversations about healthcare improvement, drawing from his experiences on both sides of the hospital bed.
Jennifer S. Wilkov, founder of Your Book Is Your Hook, noted, "Dr. Lee Newcomer brings an extraordinary perspective to 'UNMASKED'—one shaped by his experiences as both a physician and a patient, as well as by his decades at the forefront of healthcare as an executive and policy expert." She believes the book has potential to reach a wide audience and drive meaningful dialogue.
Agent Alan Morell emphasized the book's relevance, saying, "'UNMASKED' allows the reader to experience both medical proficiency and medical practice flaws or failures, which in today's world is unacceptable." He described it as a must-read for every household, given the author's background as a former C-level executive at a Fortune 50 healthcare insurer and his advocacy for patient-centric care.
Morell, with over 40 years of experience managing more than 3,700 campaigns, has worked with clients who have received Grammy, Tony, Oscar, Emmy, and New York Times bestselling author recognition. CMP will handle Dr. Newcomer's speaking engagements and media interviews, aiming to amplify his message on healthcare reform.
Relevant links on Dr. Newcomer and the healthcare industry include his articles on Health Affairs, The American Journal of Managed Care, and a podcast on Apple Podcasts about prior authorization. His expertise extends to precision oncology, as discussed on Trapelo Health, and payment models, as covered by Managed Healthcare Executive.
This announcement underscores the importance of Dr. Newcomer's work in highlighting both the achievements and failures of the U.S. healthcare system, offering a roadmap for reform from an insider who has experienced it firsthand.
